Let me first say this... I am in no way shape or form a conspiracy theorist, but I either heard about this or read about this a couple months back, where our 'smart phones' listen to us more then we think. What I heard or saw or read was that our conversations are listened to and the ad companies are listening. I've had this happen twice now where a conversation (obviously with in ear shot if our phones), discuss various topics. Specifically, a couple months back, we were talking about a certain foreign car, and the next time I was in Facebook, the news feeds had stuff about that specific foreign car. I dismissed that as I probably googled it and we all know that what happens when we google, as it shows up in news feeds. But this evening, I opened up Facebook and the news feed has small upright freezers as ads. I know that I haven't googled small upright freezers, but me and the wife were discussing them last night so we have a place to put our future conical fermenter and for cold crashing.