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Amen and if I understand the commercial side of selling grog right you gotta be pretty stringent on getting your OG just right and your final ABV spot on.
@Steve SPF you have to provide data to the brew Authorities on this right?
So I can see where watering down to hit desired OG or final ABV could be quite common.
Yes. There's a duty return monthly and lab testing at least annualy for each beer. The 0.5% tolerance is really helpful on my scale but it's a loophole that the big brewers can exploit as well.
There was a court case a few years ago with Coors. They brew Carling to 3.6% and label it as 4% over here and get away with it because of the 0.5% tolerance.
The numbers involved are massive. When Heineken dropped the ABV of John Smiths from 3.8% to 3.6% it put £6.6m straight onto their bottom line in duty savings. They've just done it with Fosters too, 4.0% down to 3.7%.
The weird aspect of that cynicism - at least to me - is that we don't punish the brand for it. Heineken will take away 8% of the ABV, hike the price by 13%, and still be the second best selling lager in the country this year. I guess as a consuming public we get the beers we deserve...