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Okay, it was a ski day today but once we got home, of course we turned the Super Bowl on. Anyone see the commercial for "Beck's Sapphire", brewed with Sapphire hops? The German word for Sapphire is Saphir and here is a description of the hops:
Should the new hop choice for Beck's make a difference or will it still be the European Budweiser clone?
Saphir
A new breed of hop that is starting to replace the Hallertauer Mittlefrüh variety, which has become more and more susceptible to disease and pests. Shares many of the Hallertauer Mittlefrüh characteristics and is very well suited as an aroma hop.
Should the new hop choice for Beck's make a difference or will it still be the European Budweiser clone?